In working with dozens of media companies over the years, we've noticed a pattern: not one of them has ever truly needed a "fractional executive retainer." They don't need abstract strategy documents. What they need are solutions to big, specific problems—and they need them quickly.
That's why we've evolved our offering from traditional fractional CTO engagements to project-based work cycles with full accountability and measurable outcomes. Every engagement is scoped, priced, and delivered against a concrete result—not billed by the hour or the month.
We start with a detailed, fixed-price assessment of your business covering 42 areas—from audience management and website technology to digital products, editorial processes, and revenue operations. This isn't a generic audit; it's a structured diagnostic designed to surface clear-cut opportunities for process improvement, efficiency gains, and new revenue. We deliver a prioritized effort/impact matrix for every assessment item, so you know exactly where to focus first and why.
With the effort/impact matrix as our guide, we move forward on one solution at a time—systematically, with full accountability. During this phase we work shoulder-to-shoulder with your team, rolling up our sleeves on any pieces that need external expertise. Each solution is designed to be self-sustaining: no ongoing dependencies, no perpetual consulting engagements.
We have no interest in accumulating retainer fees for vague "executive" or "strategy" work. Our goal is to get your ship seaworthy and out of the harbor—operating efficiently and generating revenue on its own. When the work is done, you won't need us anymore. But should you ever need to tune up or modify your systems down the road, we're always here to help.
Ready to solve a big problem?
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